‘New employee Chairman Kang’ Lee Jun-young and Jeon Hye-jin, the swing…
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작성자 playbbs 작성일 26-06-13 23:13 조회 68 댓글 0본문
‘New employee Chairman Kang’ Lee Jun-young and Jeon Hye-jin, the swing of power… The pinnacle of psychological warfare
Written on: June 13, 2026 | Column by current affairs critic specializing in IT/media
The setting that he is an ordinary new employee on the outside, but inside he has the soul of Kang Yong-ho, the head of a huge company, is enough to stimulate the curiosity of viewers. The JTBC drama 'New Employee Chairman Kang' went beyond the fantasy element of simply changing one's soul and became the center of attention by depicting the betrayal between blood relatives and the intense psychological warfare surrounding corporate management. In particular, in a recent broadcast, a dramatic situation is created where Kang Jae-kyung, the president of Choi Sung Chemical, who always pressures his opponent with suspicion, instead earnestly extends his hand to new employee Hwang Jun-hyeon, drawing viewers' attention. We would like to closely analyze the meaning of the narrative of the power reversal between these two people and what kind of impact it will have on the future development of the play.
The core of the drama occurs as Chairman Kang Yong-ho takes revenge on his children, Kang Jae-kyung and Kang Jae-seong, who caused his death and framed him for the hit and run. Kang Yong-ho borrowed the body of new employee Hwang Jun-hyeon and waged elaborate psychological warfare, igniting his firm will not to hand over his company. He took advantage of the new employee's low position to induce his children to let down their guard, while also cleverly stimulating the competitive spirit among them to bring about his own collapse. In this process, the character of Hwang Jun-hyeon was not a simple helper, but functioned as a sophisticated weapon that integrated Kang Yong-ho's meticulous brain and strategy, driving the tension of the play.
However, even in Kang Yong-ho's revenge story that seemed to be going smoothly, an unexpected reef appeared. Kang Yong-ho, who was enjoying racing in Hwang Jun-hyeon's body, was caught by Kang Jae-kyung, and the identity he had built up over the years was in danger of being revealed. This became an opportunity for Kang Jae-kyung to put strong pressure on Hwang Jun-hyeon, and it became a decisive inflection point where the weight of power wavered once again. Kang Jae-kyung tried to change his suspicions into confidence, and Hwang Jun-hyeon was put in a desperate situation where he had to make another strategic choice to hide his identity. As the saying goes, a crisis is an opportunity, and this incident became an important test to show how Kang Yong-ho would turn the situation around.
Surprisingly, the twist started with a change in Kang Jae-kyung’s attitude. It was a huge shock to viewers to see her, who had been under intense suspicion and pressure, suddenly put down her pride and grab Hwang Jun-hyeon's arm and ask for help. This is not a simple emotional change, but a passage that suggests that Kang Jae-kyung also faced an external threat or internal dilemma that was difficult to handle. Kang Yong-ho did not miss this opportunity and reorganized the situation at his own pace, using the crisis as a stepping stone to solidify his leadership. Kang Jae-kyung's desperate SOS ultimately proves that the information and influence of Hwang Jun-hyeon, or Kang Yong-ho, became essential resources for her.
This reversal of the power structure is not just a change in the relationships between the characters in the drama, but is also a key element that shows the power of this work, which is causing a box office sensation throughout Asia. This drama, which has solidified its position as a global content by ranking first in Indonesia, Thailand, and Malaysia, is demonstrating an excellent ability to immerse viewers through tense confrontations and conflicts between characters. The two creepy faces shown by the character Hwang Jun-hyeon and the blade of revenge swinging inside him make viewers unable to predict the next scene at every moment. In the end, the relationship between Kang Jae-kyung, who came down from the top of power, and Hwang Jun-hyeon, who assumes power under the guise of a new employee, is expected to become more complex and intense in the future.
■ Conclusion and analysis outlook
'New Employee Chairman Kang' combines the genre characteristics of soul change with the battle for corporate management rights to create an elaborate psychological game. The paradoxical situation in which Kang Yong-ho pressures his children through the body of new employee Hwang Jun-hyeon, and the children have to seek help from him in turn, provides viewers with a powerful sense of catharsis. In episode 5, which will be aired on the 13th, the process of completely overturning the power landscape will be depicted in earnest, and attention is being paid to how the conversation between Kang Jae-kyung, who has given up his pride, and Hwang Jun-hyun, who has not lost his composure, will take place. In the end, this drama sharply dissects the nature of human desire and power based on the essential theme of revenge, and builds a well-made narrative that cannot let go of tension until the end.
* This post is an analysis column that is automatically recreated in the style of a current affairs critic's commentary by analyzing real-time Google Trends popular search terms and related major articles.
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